Developing and measuring your social listening strategy
Learn how to collect data with Listen queries to inform your social media strategy, and use Measure to understand the impact of your campaigns.
Welcome
In this path, you'll deep dive into using Listen and Measure to develop a social listening strategy and track its effectiveness.
Who should take this path?
This is the ideal path to complete during Week 2 of your onboarding. This path is designed for new users who are just starting out with SMM and need a comprehensive training experience on implementing social listening tools.
Duration
2 hr
Introducing Listen
Learn the basic overview features in Listen.
33 min
Show Overview
Optimizing your Listen workflow
Learn how to navigate your way through Listen.
49 min
Show Overview
Introducing Measure
Learn the basics of using dashboard templates to measure your data.
18 min
Show Overview
Creating your own dashboard setup
Upskill your basic knowledge of Measure dashboards.
21 min
Show Overview
Sharing the data from your brand
Learn how to share your Measure data with others.
20 min
Show Overview
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