- Introduction
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Welcome! 1 min
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Understanding social data 5 min
- Defining a shared language
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Exploring the meaning behind an insight 2 min
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Identifying actionable insights for your data 2 min
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Check your understanding 5 min
- Questioning your data
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Developing your business needs 2 min
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Challenging and questioning your data 4 min
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Discovering patterns in your data 3 min
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Asking the golden question: So what? 2 min
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Try it yourself 5 min
- Knowing your world
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Establishing your baseline 2 min
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Knowing your world 3 min
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Check your understanding 5 min
- Share your feedback
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Take the survey
- Cement your learnings
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Course summary 1 min
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Analyzing success stories 2 min
Boosting your social listening skills
Learn what questions to ask of your data.
Welcome to Boosting your social listening skills!
In this course, you'll learn how to approach and question your social listening data -- which is the first step in finding the value behind it. This course is Part 1 in the Analytical Skills series.
Who should take this course?
This course is designed for Consumer Research users who would like a better understanding of how to boost their social listening skills and develop the best business questions.
When should I take this course?
We recommend you take this course as the first course in the Analytical Skills learning path or as a supplemental addition to our foundational courses in Consumer Research. You’re also welcome to come back if you would like a refresher on any of the topics covered!
We'll cover:
- Defining a shared language
- Questioning your data
- Knowing your world
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