- Reviewing Benchmark
-
Welcome! 2 min
-
Reviewing Benchmark 1 min
- Discovering inspiration for content
-
Exploring content through Content Analysis 4 min
-
Exploring Iris Content Insights 1 min
-
Monitoring competitor engagement 5 min
-
Exploring YouTube content 1 min
-
Using Share of Voice against competitors 2 min
-
Check your understanding 5 min
- Exporting your insights
-
Exporting your insights 1 min
-
Try it yourself 5 min
- Share your feedback
-
Take the survey 5 min
- Cement your learnings
-
Course summary 1 min
Drawing content inspiration from competitors
Learn how to discover brand inspiration in Benchmark.
Welcome to Drawing content inspiration from competitors!
In this course, you'll begin to upskill your basic knowledge in order to enhance your experience in Benchmark -- such as monitoring your competitor engagement and exporting your analytics. This course references the fully integrated version of Benchmark in the Social Media Management suite.
**Please note, this course does not cover legacy Unmetric Benchmark.
Who should take this course?
This course is designed for users with roles of Admin, Team Leaders, Editors, Content Creators, and Moderators who are just learning the platform and would like a better understanding of how to benchmark their data against competitors and industry leaders.
When should I take this course?
We recommend you take this course after successfully completing the Introducing Benchmark course. You’re also welcome to come back if you would like a refresher on any of the topics covered!
We'll cover:
- Discovering inspiration for content
- Exporting your insights
Copyright © 2022 Brandwatch. All Rights Reserved. 1st Floor, Sovereign House, Church Street, Brighton, BN1 1UJ
Company number: 03898053 | VAT number: 754 750 710