Using segmentation to get the most of your data

Using segmentation to get the most of your data

Learn the concepts of segmenting your data in Consumer Research.

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About this course

Welcome to Using segmentation to get the most of your data! 
In this course, you will learn how to segment your data with the use of tags and categories as well as how to manage a crisis with the use of segmentation.

Who should take this course?
This course is designed for any users who have need to learn how to use segmentation, or who have already learned how to collect and explore data in Consumer Research along with building dashboards.

When should I take this course?
We recommend you take this course after successfully completing the pre-requisite courses Introducing Consumer Research, Collecting data and exploring your pre-built dashboards, Building dashboards to analyze your data, and Creating queries and optimizing your data. You’re also welcome to come back if you would like a refresher on any of the topics covered! 

We'll cover:

  • Using segmentation
  • Exploring tags and categories
  • Managing a crisis with segmentation

Curriculum41 min

  • Reviewing Consumer Research
  • Welcome! 2 min
  • Reviewing Consumer Research 1 min
  • Using segmentation
  • What is segmentation? 3 min
  • When to use a query vs segmentation 3 min
  • Check your understanding 5 min
  • Exploring tags and categories
  • Using and creating tags 6 min
  • Using and creating categories 9 min
  • Check your understanding 5 min
  • Managing a crisis with segmentation
  • Using segmentation to manage a crisis 2 min
  • Share your feedback
  • Take the survey 5 min
  • Cement your learnings
  • Course summary 1 min

About this course

Welcome to Using segmentation to get the most of your data! 
In this course, you will learn how to segment your data with the use of tags and categories as well as how to manage a crisis with the use of segmentation.

Who should take this course?
This course is designed for any users who have need to learn how to use segmentation, or who have already learned how to collect and explore data in Consumer Research along with building dashboards.

When should I take this course?
We recommend you take this course after successfully completing the pre-requisite courses Introducing Consumer Research, Collecting data and exploring your pre-built dashboards, Building dashboards to analyze your data, and Creating queries and optimizing your data. You’re also welcome to come back if you would like a refresher on any of the topics covered! 

We'll cover:

  • Using segmentation
  • Exploring tags and categories
  • Managing a crisis with segmentation

Curriculum41 min

  • Reviewing Consumer Research
  • Welcome! 2 min
  • Reviewing Consumer Research 1 min
  • Using segmentation
  • What is segmentation? 3 min
  • When to use a query vs segmentation 3 min
  • Check your understanding 5 min
  • Exploring tags and categories
  • Using and creating tags 6 min
  • Using and creating categories 9 min
  • Check your understanding 5 min
  • Managing a crisis with segmentation
  • Using segmentation to manage a crisis 2 min
  • Share your feedback
  • Take the survey 5 min
  • Cement your learnings
  • Course summary 1 min

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