Introducing Benchmark

Introducing Benchmark

Learn how to compare your brand against your competitors.

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About this course

Welcome to Introducing Benchmark! 
In this course, you'll learn basic knowledge in order to get you started with using the new Benchmark -- such as using pre-built dashboards to explore how your brand stacks against your competitor. This course references the fully integrated version of Benchmark in the Social Media Management suite.

**Please note, this course does not cover legacy Unmetric Benchmark.

Who should take this course?
This course is designed for users with roles of Admin, Team Leaders, Editors, Content Creators, and Moderators who are just learning the platform and would like a better understanding of how to benchmark their data against competitors and industry leaders.

When should I take this course?
We recommend you take this course as you’re getting started with learning Benchmark. You’re also welcome to come back if you would like a refresher on any of the topics covered!

We'll cover:

  • What Benchmark is
  • Exploring how you stack against competitors

Curriculum28 min

  • Meet Benchmark
  • Welcome! 2 min
  • What is Benchmark? 4 min
  • Exploring how you stack against competitors
  • Understanding your Brand Insights overview 2 min
  • Understanding how your fans and engagement stack against competitors 4 min
  • Analyzing YouTube as a single-network view 1 min
  • Analyzing your competitors' content summaries 2 min
  • Performing a Single Brand Analysis 1 min
  • Check your understanding 5 min
  • Share your feedback
  • Take the survey 5 min
  • Cement your learnings
  • Course summary 1 min
  • FAQs 1 min

About this course

Welcome to Introducing Benchmark! 
In this course, you'll learn basic knowledge in order to get you started with using the new Benchmark -- such as using pre-built dashboards to explore how your brand stacks against your competitor. This course references the fully integrated version of Benchmark in the Social Media Management suite.

**Please note, this course does not cover legacy Unmetric Benchmark.

Who should take this course?
This course is designed for users with roles of Admin, Team Leaders, Editors, Content Creators, and Moderators who are just learning the platform and would like a better understanding of how to benchmark their data against competitors and industry leaders.

When should I take this course?
We recommend you take this course as you’re getting started with learning Benchmark. You’re also welcome to come back if you would like a refresher on any of the topics covered!

We'll cover:

  • What Benchmark is
  • Exploring how you stack against competitors

Curriculum28 min

  • Meet Benchmark
  • Welcome! 2 min
  • What is Benchmark? 4 min
  • Exploring how you stack against competitors
  • Understanding your Brand Insights overview 2 min
  • Understanding how your fans and engagement stack against competitors 4 min
  • Analyzing YouTube as a single-network view 1 min
  • Analyzing your competitors' content summaries 2 min
  • Performing a Single Brand Analysis 1 min
  • Check your understanding 5 min
  • Share your feedback
  • Take the survey 5 min
  • Cement your learnings
  • Course summary 1 min
  • FAQs 1 min

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