- Introducing Crisis Management
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Welcome! 1 min
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What is Crisis Management? 2 min
- Being prepared for a crisis
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Understanding the impact of words 3 min
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Exploring how social data impacts a crisis 2 min
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Understanding reputational damage 2 min
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Check your understanding 5 min
- Share your feedback
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Take the survey
- Cement your learnings
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Course summary 1 min
Preparing for a potential crisis (Part 1)
Learn what to expect behind a crisis.
Welcome to Preparing for a potential crisis (Part 1)!
In this course, you'll learn advanced knowledge about the theory behind Crisis Management -- such as understanding the impact of words and exploring how social data impacts a crisis. This course is Part 1 in the Crisis Management use case series.
Who should take this course?
This course is designed for both Consumer Intelligence and Social Media Management users who would like a better understanding of how to prepare for a potential crisis in social media.
When should I take this course?
We recommend you take this course as a supplemental addition to our foundational courses in Consumer Research or Listen. You’re also welcome to come back if you would like a refresher on any of the topics covered!
We'll cover:
- What Crisis Management is
- Being prepared for a crisis
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