- Reviewing Crisis Management
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Welcome! 1 min
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Reviewing Crisis Management 1 min
- Dissecting the "hum" of your world
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Establishing your brand's baseline 2 min
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Knowing your world 3 min
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Check your understanding 5 min
- Planning for the "bad"
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Preparing a crisis response plan 2 min
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Exploring your resources to gather a bigger picture 1 min
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Try it yourself 5 min
- Share your feedback
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Take the survey
- Cement your learnings
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Course summary 1 min
Preparing for a potential crisis (Part 2)
Learn how to establish your brand's baseline ahead of a crisis.
Welcome to Preparing for a potential crisis (Part 2)!
In this course, you'll continue to upskill your knowledge about the theory behind Crisis Management -- such as distinguishing your brand's baseline and preparing a crisis response plan. This course is Part 2 in the Crisis Management use case series.
Who should take this course?
This course is designed for both Consumer Intelligence and Social Media Management users who would like a better understanding of how to prepare for a potential crisis in social media.
When should I take this course?
We recommend you take this course as a supplemental addition to our foundational courses in Consumer Research or Listen. You’re also welcome to come back if you would like a refresher on any of the topics covered!
We'll cover:
- Dissecting the "hum" of your world
- Planning for the "bad"
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